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Are Your Employees Blogging Your Company Into Bankruptcy?
Presented by: Karen L. Gabler and Melissa H. Sayer

Date:
February 3, 2010

Time:
7:30 a.m. - 9:00 a.m.

Nordman Cormany Hair & Compton LLP
1000 Town Center Drive, 6th Floor Boardroom
Oxnard, CA 93036

Description

With the astounding increase in social networking internet activity over the past several years, today's employers are faced with a quandary: how can you ensure the utmost protection of your company's reputation and confidential business information, while still protecting your employees' privacy and free speech rights? In this seminar, NCHC partner Karen Gabler will speak about workplace guidelines for employees' use of social media, including blogs, forums and social networking sites such as MySpace, Facebook, Twitter, LinkedIn, YouTube and Word Press, among others. Topics covered will include:

• Creation of effective social media policies for 2010
• Use of company equipment for social media activities
• Guidelines for published internet content
• Protection of confidential and trade secret company information
• Defamation and harassment arising from internet postings
• Conflicts of interest between employees' work activities and their personal lives
• Employee privacy
• Employee rights to free speech
• Employees' lawful off-duty conduct

Companies may also risk liability when their employees publish internet comments designed to promote a company product or service on their own social media page, with or without the company's prior approval. Newly-released guidelines regulate the content of any review, advertisement or endorsement published by company employees. NCHC partner Melissa Sayer will speak about the new FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising. Topics covered will include:

• Mandatory disclosure of material connections between an endorser and an advertiser
• Required procedures to advise employee-endorsers of disclosure requirements
• Training for compliance purposes
• Monitoring employee conduct without violating employee privacy

Registration Information

Seating is limited to 22 participants, so please make your reservations promptly. Please confirm that space is available by calling Dinorah Baker at (805) 988-8337 or email dbaker@nchc.com. A continental breakfast buffet will be provided. Attendance is free.

Directions to Nordman Cormany Hair & Compton, LLP

Traveling southbound on US 101 from Santa Barbara/Ventura areas:

• Exit Oxnard Boulevard, stay in the left lane
• Left at signal light onto Oxnard Boulevard and proceed over the bridge
• Turn left onto Town Center Drive at the stop sign on the far side of the bridge
• Make an immediate right into the parking lot of the green glass building that houses Nordman Cormany Hair & Compton LLP

Traveling northbound on US 101 from Los Angeles/Thousand Oaks/Simi Valley areas:

• Exit at Oxnard Boulevard, stay in the right lane
• Turn right onto Oxnard Boulevard
• Turn left onto Town Center Drive at the stop sign
• Make an immediate right into the parking lot of the green glass building that houses Nordman Cormany Hair & Compton LLP